ALA 274: Content Matters
December 16, 2008
In Issue No. 274 of A List Apart, for people who make websites: Content strategy gets as little respect today as information architecture did in 1995. Kristina Halvorson tells how to stop pretending site content is someone else’s problem, and learn, practice, and plan for content strategy. And Jeffrey MacIntyre defines the roles, tools, and value of this emerging user experience specialist.
