Taking Your Talent to the Web

Cover of “Taking Your Talent to the Web” by Jeffrey Zeldman

by Jeffrey Zeldman

Taking Your Talent to the Web guides traditional art directors and graphic designers as they expand their careers to include professional web design.

Based on the Populi Curriculum in Web Design developed by Jeffrey Zeldman in cooperation with Populi, Inc. and the Pratt Institute of Design, it is an explicit and detailed guide, an intelligent “how-to” book for professionals.

What’s old is new

Jeffrey Zeldman wrote this book in 2001 for print designers whose clients wanted websites, print art directors who sought to move into full–time web and interaction design, homepage creators who were ready to turn pro, and professionals who desired to deepen their web skills and understanding.

Here we are in 2009, and once again print designers and art directors are scrambling to move into web and interaction design. What better way to help than by offering this guidebook for free?

Now available as a free download

The dot-com crash killed this book. Now it lives again.

Rated Five Stars at Amazon.com since the day it was published, “Taking Your Talent to the Web” is now a free downloadable book from zeldman.com.

While browser references and modem speeds may reek of 2001, much of the advice about transitioning to the web still holds true. Enjoy!

It’s so collectible

Although this classic text is now out of print, you can still find copies of Taking Your Talent to the Web through various resellers, including those hosted by Amazon.com.

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If you’re not reading Zeldman, you don’t know the web. It’s as simple as that.

Jeff Veen

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