TEDx Philadelphia

Locally-sourced ideas, soup to nuts

TEDx Philadelphia

TEDx Philly home page

Philadelphia is an ever-expanding, undeniable source of creative, pioneering, forward-thinking individuals. The TEDxPhiladelphia conference provides a platform for sharing these new ideas.

Happy Cog worked with the local organizers of TEDx on a pro bono, ground-up design and build of the TEDxPhiladelphia website. The goal of the redesign was to make the TEDxPhiladelphia website more like the actual conference — an engaging, accessible, and sustainable infrastructure for the audience to discover new ideas and see upcoming events—even after the conference is over.

What we did

  • Research
  • Content Strategy
  • Design & Branding
  • Development
  • Front-end Development
  • Implementation support
  • Stakeholder interviews

Industry

  • Nonprofits
TEDX-phones

From left to right: mobile home page, video search facets.

The TEDxPhiladelphia audience is comprised of dedicated citizens working to build a better Philadelphia. The new site was designed as a dedicated place for discovering ideas with an easy-to-browse video library. To keep the annual event’s momentum going throughout the year, the website was designed to be a consolidated home for year-round events.

TEDX-CarouselA

Browse through the library of video talks.

TEDX-CarouselB

Event detail page design on a wide-screen device.

Along with these new initiatives, the site also had to account for typical conference-centric content and capabilities like speaker bios, event listing, and ticket purchasing. We relied upon TEDx’s comprehensive set of branding and promotion materials to inspire our design, but were sure to give the site some unmistakable Philly flair.

What we did

  • Research
  • Content Strategy
  • Design & Branding
  • Development
  • Front-end Development
  • Implementation support
  • Stakeholder interviews

Industry

  • Nonprofits