eMoney is a dynamic presence in finance, striving to change how people manage their money. More than just a financial planning software provider, eMoney offers comprehensive tools for advisors, planners, registered investment advisors (RIAs), and anyone interested in financial security.
Despite eMoney’s position as a leader in the finance industry, its website did not mirror its innovative spirit. The site was not user-friendly and failed to showcase its extensive product suite. Additionally, it was hard for the site’s administrators to use and didn’t support the flexibility the content team wanted. This gap led eMoney to partner with Happy Cog, seeking a complete rebranding, a website redesign, and an enterprise-class WordPress build with improved functionality and a “human touch.”